by Rachel Lynch, VP of Administration
We never rest on our laurels here at Diet-to-Go. We’re always looking for new ways to make our website more user friendly, our service more seamless and our food even more delicious and healthy!
Here are our top 5 highlights of 2009.
New Website & Logo
Last April 1 we launched a terrific new-and-improved website – with a new logo to boot! The updates and improvements are so vast they’ve inspired this company Quote of the
Year: "It's more convenient than ever to be a Customer in 2009!"
Come visit Diet-to-Go and you’ll find this quote scrawled in large letters on the white board in our conference room where it first appeared months ago. We’re not blowing smoke when we say we are so proud of the useful website we serve up for our potential and current Customers.
Our ultimate goal is to make the Diet-to-Go experience of ordering and updating existing orders as convenient as our delicious meals make your daily life. Hopefully you've utilized one of the most popular sections of our website: http://diettogo.com/current-customers This section not only provides convenient forms to update your order, but also provides you with special notices, company "New and Events" that give you personal insight to the friendly folks that make our company wonderful, and quick links to the menus, nutritional information and much, much more!
Another popular area that you need to check out is the Diet-to-Go blog written by our editor John McGran, a guy you may know by his alter-ego of Mr. Bad Food. John submits blogs on an almost daily basis, so be sure to check back often at http://diettogo.com/blog for his slightly twisted take on food and dieting.
Keen-eyed visitors will notice that we also upgraded the Diet-to-Go logo. The new version is more modern looking and sports the great tag line: "Eat Healthy. Live Well." Consider it our promise to you!
Improved Food Quality & Packaging
We hear it often – our food is getting better all the time! We know that is testament to John Stewart, our Executive Vice President. John really went above and beyond in 2009. He raised the bar on purchasing, packaging, working with our team of chefs, and acquiring new equipment to improve the overall quality of our food.
It is our goal that our meals arrive as fresh as possible and in perfect condition. We salute John and his team for their tireless work to make your experience the best it can be!
Green Initiative: Reduced Paper Waste
Last year we continued our Green Initiative by eliminating much of the paper we used to include in each weekly order. Instead of printed matter, we made our announcements and important information conveniently available on our revamped website. That way, we're not only saving trees, but the information is available to you wherever you are! No more keeping track of papers!
I must give credit where credit is due. This Green Initiative was suggested by our Customers. We love Customer feedback – and we do listen! So please keep it coming. If you have a suggestion or feedback, please post it here: http://diettogo.com/contact-us-general
Improved Meal Labels
Another great improvement we made last year: detailed labels on the meals. This was originally part of a Green Initiative. It grew to really benefit the Customer more than anything. Instead of having to reference a menu or trying to decipher which meal is which, you now need only glance at the label. You’ll find instructions for preparing and serving right on the lid.
This endeavor was quite a big one and is actually a work in progress. Hopefully you'll see 100% of our meals labeled over the course of the next few months. Great work TEAM!
More Convenient Pick-Up Locations
For those Customers who pickup their meals, a convenient location is KEY to the success and overall benefit of our program. This year our team headed up by Vice President of Sales and Business Development Dan Schmidt added – drum roll, please – 31 new partner locations!
A lot of work goes into landing new locations and partners. Our hope is that these new partners, as well as our pre-existing ones, make our program all the more convenient for our Customers. To find the location nearest you, check out our handy map at http://diettogo.com/local-pickup
The theme for 2009 was to improve our program for our valued Customers. We hope you agree that Diet-to-Go IS MORE CONVENIENT than ever. We’re working hard to make 2010 an even better year for you!
*** Diet-to-Go welcomes reproduction of its articles however the articles must be reused in their entirety and with the attribution "Reprinted Courtesy of www.DiettoGo.com"
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